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While many of said online matchmaking entities equate “attraction” with a mathematical equation, Nerve Dating (an off-shoot of the sex/dating/culture site, Nerve.com), has incorporated social media conventions into their platform that allow soulmate searchers to create connections via interactive conversations, rather than simply writing essays, checking off endless lists, and hoping for the best.We’ve tapped Nerve.com’s dating columnist Caitlin Robinson, AKA Miss Information, to offer some tips and tricks to those of you prepping to post your profile.Subtract major points for fuzzy/out of focus/mug shot/creepy head chopped in half, and even more for those that feature dirty laundry in the background, or ex-girlfriends not so cleverly cropped out of the frame.Even taking all the aforementioned steps, Robinson notes that capturing the cute, pithy individual you are can be a daunting prospect.We even scoured the top 400 most popular Ok Cupid profiles—the hottest people on the site in ten US cities—to see what their profile pics could tell the rest of us about attracting a date.We couldn’t have done any of this without the help of the data maestros at Match and Ok Cupid: Christian Rudder, cofounder and president of Ok Cupid, and Jim Talbott, director of consumer insights at “Let’s say you're five-foot-ten, but you decide you’ll seem hotter if you say you’re six-foot-one,” Robinson says.

“‘I’m a laid-back, easygoing guy…’ Such terms are practically meaningless.Even high-strung people often think they’re ‘laid-back.’ Find something more descriptive.” Other common terms to be avoided: “cool,” “awesome,” “funny.” “Nearly everyone ‘loves to laugh’ and ‘enjoys fun.’ None of that sets you apart. “Put yourself into a potential date's shoes on this one. ’ Blech—that conversation is a total wipeout.” A better alternative, she explains, is telling stories.Instead of saying, ‘I’m witty,’” Robinson suggests, “say, ‘I’m one part Ricky Gervais, one part Jon Stewart, and a soupcon of Fred Flintstone.’ That paints a more vivid picture.” I like surfing, reading, swimming, jogging, and cooking. If you saw a list like this on a cute girl’s profile, how would you possibly respond? “ ‘Last summer, I went surfing at the Jersey Shore nearly every day with my dog Rufus. Buy me a beer, and I’ll tell you more.’ Something like that gives a date plenty to want to talk to you about—plus you sound like an active, interesting person, not just a list of gerunds.” Don’t stretch the truth, even on minor details.Yet, when it comes to online matters of the heart, finding “the one” often remains elusive.That’s because love, like the Internet, has a lingo and etiquette all its own.

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