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This is way out of the reach of 99.5% of the productions in the US. We need to build audiences that will champion our theaters, not tune in for one wonderful event and forget about us afterwards. - @cyncooperwrtr The thrill of live theatre, the feeling of being part of it and yet I’m miles away…amazing. [email protected] Tickets to brick and mortar venues are decline. In our digital age the same can be said for almost every industry. The are everywhere, they are passionate, they want to know us better, they want to share in our work, and they want to share our work with their friends.
We need to build passionate communities who will be excited to support our work year after year after year Nothing replaces the excitement of live performance and nothing creates community like live-streaming. Our streams cost 1% or less of **what it costs to broadcast the Met or a Broadway show. Distribution costs for online streaming are comparably minuscule, and by transferring production from old school broadcast/satellite trucks and their crews to a multi-camera live edit solution that literally fits on a standard 5’ conference table you are reducing your crew budget by hundreds of thousands of dollars. Today’s audiences want to feel like they have ownership of the creative work they are consuming - things as simple as a dedicated social media host who provides live online callouts and responds to viewers using your event hashtag provide a realtime personal connection to the viewer no matter where they are in the world. There is a brave new world online that is affordable, interactive, global and accessible to theaters of all sizes.
They are demanding that we meet them in their own town square, a global town square that is large enough to accommodate an almost infinite audience - but exists in one place, and all places, at the same time. We have the opportunity to create an entirely new model of live performing arts.
A model that is personal, and thrilling, and social and global, and which has the potential to grow audiences far beyond the geographical boundaries of our individual theaters.
Although the vast majority of broadcast productions are from the UK - surely the US won’t be too far behind. -Loves Plays, VATV chat room Do you realize what you are doing?!?!
HD broadcasts are a wonderful step forward for broadening the audience for the performing arts - but these events are expensive to produce - about 1.5 million for an opera or broadway show. I live in the middle of the woods in a city of 300 people and I am watching live New York Theater! – Elsa M, Oregon Watching a live play in NYC while sitting on my couch in Barcelona!
Theaters all over the US are closing or cutting back their schedules.
I went to college for theater, I apprenticed at a major regional theater, I moved to NY because of my love of the theater, I spent my twenties and early thirties doing horrible jobs because they gave me the freedom to build my life in the theater. The National Endowment for the arts has charted a 33% decline in attendance at live theater in the past decade.
It was clear to me was that we had to transform the live performance into a live online performance that was tailored to a small screen and a lean forward audience.Years later, we own our own Tricaster, capable of mixing and streaming up to 10 sources live. – Gaven, You Tube chat The camera always goes to where my eyes want to go.I could talk about the tech for hours - but** this isn’t about the tech - it’s about how today’s affordable, accessible technologies can help the Theater community to:** Happily, led by The Met: Live in HD, broadcasting performance has becoming more and more accepted. – @feedpuppy, Twitter I wish Steppenwolf would do same.Our audiences may be changing - but they are not disappearing.Our audiences are as passionate as ever but their priorities have transformed along with the digital age.